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If you’re looking for a marketing partner skilled in the entire gamut of marketing disciplines: strategic marketing, brand positioning, brand building, public relations, digital strategy, search engine marketing, SEO, social media, creative advertising, PPC, media planning and buying, drop us a line.
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540-908-8782

info@knightmarketinggroup.com

PO BOX 429 • Elkton, VA 22827, USA

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Arguably the most important question of any business is: “what is the target market?” The second most important question is: “how can I most effectively reach this market?” One of the major benefits of using social platforms over traditional media is that precise target demographics (such as age, gender, and interests) can be reached directly. Utilizing social channels also provides the opportunity to post engaging and relevant content that appeals specifically to your market. It’s important...

One of the major benefits of using social media for your business is that analytical software can provide detailed statistics about the effectiveness of your posts. These analytical tools are especially useful for guidance on future posts and content. For example, if you find that a certain type of content has a pattern of generating the most “likes” and user activity at a certain time of the day, it may be wise to continue posting similar...

With over 20 current social platforms, and more on the rise, how do you know which ones are right for your business? As the most popular platform with over 1.5 billion active users, Facebook may be the most effective way to reach your business’s target market. But although Facebook has the largest user following, Instagram dominates social channels when it comes to interactions per 1,000 followers. Depending on the industry, products/services, and target market, your business...

A key advantage of our services is the cross-over benefits you’ll experience first-hand. For example, building up your social presence across various platforms will cause your SEO to consequently increase. Why work to expand just one aspect of your social media existence when we can work to simultaneously improve multiple? ...

With ever-changing social media adapting to current patterns among users, it is vital for both you and your business watch for new trends. Whether it’s a simple hash tag, viral 5-second video, or popular meme, staying current with popular trends can help to expand your social presence....

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